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03/30/15

Permalink 05:45:00 pm, by viewfromthepugh Email , 37 words   English (US) latin1
Categories: Pop culture

"Big Brother" auditions set in Cincinnati

The CBS reality show "Big Brother" will have a casting call 11 a.m.- 2 p.m. April 18 at Northgate Mall, in front of Macy's, 9501 Colerain Ave., Cincinnati.

Participants must be over 21 years old. Eligibility requirements and applications are available at: http://bigbrothercasting.tv.

Permalink 04:30:00 pm, by viewfromthepugh Email , 327 words   English (US) latin1
Categories: News

Average gas prices up in Ohio

Average retail gasoline prices in Ohio have risen 7.1 cents per gallon in the past week, averaging $2.39/g yesterday, according to GasBuddy's daily survey of 5,345 gas outlets in Ohio. This compares with the national average that has increased 0.4 cents per gallon in the last week to $2.43/g, according to gasoline price website GasBuddy.com.

Including the change in gas prices in Ohio during the past week, prices yesterday were 117.0 cents per gallon lower than the same day one year ago and are 11.0 cents per gallon higher than a month ago. The national average has increased 3.0 cents per gallon during the last month and stands 112.6 cents per gallon lower than this day one year ago.

"One thing seems constant in this world aside from death and taxes, and that's gas price fluctuations," said Patrick DeHaan, GasBuddy senior petroleum analyst. "Though last week, many areas didn't see much fluctuation, there certainly were some outliers last week, as there almost always tend to be week after week. Florida, Ohio and Indiana saw notable jumps at the pump, while Michigan, California and Oregon saw the largest declines. Overall, the national average paints a quiet picture with prices virtually unchanged. And while three of four number one seeds proceed to the NCAA Final Four- perhaps not a surprise- I'd say there still could be some unexpected surprises at the pump in the weeks ahead," DeHaan said.

While gasoline prices have been a mixed bag, diesel consumers have been enjoying declines in 48 out of 50 states in the last week, with the exceptions being Hawaii, who saw a small 2 cent rise, and Florida, where diesel prices were unchanged. Diesel prices have fallen most in the East Coast region, with Delaware, Vermont, Pennsylvania and Maine seeing decreases of over a nickel per gallon in the last week. The national average for diesel has declined nearly 3 cents per gallon in the last week as the U.S. exists heating oil season and supply sits at healthy levels ahead of the farming season.

Permalink 03:00:00 pm, by viewfromthepugh Email , 394 words   English (US) latin1
Categories: Tech Corner

New native ad video outlines best practices from The Post and Courier

P.J. Browning, Publisher of The Post and Courier, Charleston, SC, and Brad Boggs, the paper's Senior Digital Director, explain how they generate up to $20,000 a month from native advertising on the home page of their site in a new video posted by Content That Works (CTW).

The Post and Courier launched its native ad program a year ago. In the video, Browning and Boggs share useful tips on getting editorial buy-in, training sales staff, what categories are working, how native should be packaged and what results to expect.

"You can make good money from it," Browning says. "My surprise is that we still have newspapers that aren't doing native advertising. I encourage my fellow newspaper people to get it started. I think it's important."

Native advertising was not an overnight success for the paper. It took careful planning, time to train the sales team and to build momentum. The Post and Courier limits the inventory available for native ads on its home page and has yet to sell out, but they have gotten close - so close that they are expanding the program from the home page to the section fronts.

"I wouldn't say that (native advertising) was enormously successful right out of the gate," Browning explains. "But once we got that first advertiser we started saying to ourselves, 'Let's start training our reps one by one...' Then we started seeing success."

"It's important to have engaging content that our readers will enjoy and that's the direction we are trying to go," adds Boggs. "The readers are reading the client's material. We have upwards of four minutes spent by readers on these ads. So far approximately $20,000 has been our peak for one month."

The Post and Courier video is the first in a series of educational videos to be produced by Content That Works in an effort to encourage newspapers to experiment with new ways to fund local journalism.

"Frankly, we see television and radio stations jumping on the native advertising bandwagon and getting results," says Paul Camp, chief evangelist of Content That Works. "We want to do what we can to help newspapers understand how to sell, produce and present great native content. The Post and Courier is proof positive you can charge a premium price, win new advertisers and make money."

The interview with Browning and Boggs is posted on the CTW website,http://www.contentthatworks.com/case-studies.

Permalink 04:00:00 am, by viewfromthepugh Email , 145 words   English (US) latin1
Categories: News

New TV series to give away a house in Atlanta

Relativity Television and the creators of “Extreme Makeover: Home Edition” are launching a nationwide search for couples who are up for the ultimate home-renovation challenge for their shot at the American Dream. In this high-stakes game of build-sew-drill, chosen couples will put their lives on hold for up to nine weeks and tackle a series of intense renovation and remodel challenges. Only the most resourceful and competitive will survive, and the last-couple-standing will win the mortgage-free deed to a dream house in Atlanta, GA.

Casting is open NATIONWIDE, and accommodations will be made for those selected from out-of-state. Couples will be required to live in Atlanta during the competition (up to nine weeks) and must be ready to move to Atlanta should they be awarded the grand-prize home.

To qualify, couples cannot currently own a home. Hopefuls can find more details and apply online atDreamHomeCasting.com.

03/29/15

Permalink 07:33:00 am, by viewfromthepugh Email , 194 words   English (US) latin1
Categories: News

Taco Local to open in Willoughby

When California meets historic downtown Willoughby, Taco Local is born. There is a new guy on Erie Street in Willoughby that everyone is anxiously awaiting. Taco Local, a Mexi Cali Joint & Cervezeria is opening in just a few short weeks. Taco will offer a full menu of organic and healthy tacos, burritos, bowls, burgers, a 5 layer dip and so much more. There is no place like Taco Local to enjoy authentic Mexican cuisine with a West Coast atmosphere!

This new restaurant has been a vision for over 5 years with a group of Northeast Ohio entrepreneurs. After John Loxterman and Tim Roush of Painesville went to California and explored what would one day become Taco Local, the vision came to life. To add to the excitement this group has also taken on what was once Gavi’s Party Center & Catering in Downtown Willoughby and will be opening a new restaurant Local Sol “Latin Kitchen and Can-tiki” this upcoming summer! With a trending Latin vibe, Sol will not only be fine dining, it will add a Polynesian fusion twist, giving everyone an experience that is unforgettable.

For more information on Willoughby's Newest Addition Taco Local, please visit www.taco-local.com.

03/28/15

Permalink 10:16:00 am, by viewfromthepugh Email , 116 words   English (US) latin1
Categories: News

Malone University hosts Earth Day 5K on April 18

Malone University will host the inaugural “Earth Day 5K Race / Go Green 5K Walk” on Saturday, April 18 on the campus located at 2600 Cleveland Avenue N.W. in Canton, Ohio.  The public is encouraged to participate.

Registration and check-in will take place between 8:15 – 8:45 a.m. in Osborne Hall. The race / walk will begin at 9 a.m.

Cost: $15 for pre-registered community members / $20 race day registration

$10 for pre-registered Malone Faculty & Alumni / $15 race day registration

$5 for pre-registered Malone students / $10 race day registration

Participants will receive a souvenir water bottle, race ID tag, electronic timing, post-race snacks, and more!

All proceeds of the event will benefit the Malone University Student Senate Stewardship Committee and efforts to incorporate environmentally friendly components to Malone’s campus.

To pre-register, go to: http://www.malone.edu/earthday5k/

03/27/15

Permalink 05:21:00 pm, by viewfromthepugh Email , 245 words   English (US) latin1
Categories: News

Search for signs of spring with Cleveland Metroparks 2015 Tour of Wildflowers

Cleveland Metroparks second annual Tour of Wildflowers celebrates the arrival of spring in a fun and interactive way. The tour encourages people of all ages to discover wildflowers and capture their beauty with photos. Whether you consider yourself a wildflower enthusiast, or you would just like to learn more about the natural beauty that accompanies spring in the Park District, make sure you sign up for the tour!

Joining the tour is easy. Register atclevelandmetroparks.com to receive the wildflower checklist and contest rules. There will be a tour kick off event at North Chagrin Nature Center on Saturday, April 4 from 2 - 3:30 p.m. Participants can learn wildflower spotting tips and tricks, as well as see pictures from last year. Next, make sure you get outside! Wildflowers can be found everywhere from North Chagrin Reservation to Rocky River Reservation. Just make sure to bring your phone or digital camera with you so you can take a "selfie" with a bed of spring beauties, or snap a picture of a wild geranium. From April 1 to June 6, find as many flowers as you can and complete your checklist. Once you have your photos, email them to northchagrinnc@clevelandmetroparks.com, or bring them to your nearest Cleveland Metroparks nature center for verification!

Participants will end the tour on a high note! With a completed checklist, participants will receive their very own Tour of Wildflowers T-shirt, and will celebrate their success at the Tour Party on June 6 from 2 - 3:30 p.m. For more information on tour rules and registration, call440-473-3370 or visit  Clevelandmetroparks.com.

 

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